January 19, 2012
Luxe Landing Page Template

Sully hasn’t made nearly enough appearances on the blog lately…

Smart Healthy Diet specializes in the home delivery of gourmet, calorie-controlled meals and creating memorable food experiences no matter your lifestyle. As they ramped up to release their fresh, new culinary offerings this summer, I was able to help them design their smart n’ shiny new website. The site was designed to showcase the delicious meal plans, inform customers about how the fresh meal delivery works and chat functionality to facilitate the ordering process. This was fun to work on!

One my early concept ideas for a digital marketing campaign showed how various historical groups of people could have benefited from the use of an app to streamline their small businesses. I loved the potential of this idea! Though, perhaps showing a microsite along with the rough banner ads would have been a better way to visualize the campaign’s future.



Caoimhe, in Irish Gaelic, means beautiful, gentle or precious. It’s the perfect name for the Moleskine sketch girl who didn’t make it to 100% opacity once combined with an old oil painting.
