This package includes defining a full brand platform (eg. target audience, vision, mission, unique selling proposition, tagline, etc.) and design experience along with essential launch materials.
What Do You Get?
- Phone Consultations and Review Sessions
- Discovery Phase (creative brief walkthrough)
- Brand Audit (if there is a current brand)
- Brand Platform (A blueprint for what gets communicated and to whom. Includes explorations such as target audience, mission, vision, positioning, etc.)
- Tagline Brainstorming
- Full Logo Design
- Maximum of 3 Rounds of Revisions
- Two (2) Complementary Logo Lockup Variations (portrait and landscape)
- 1-Color Watermark Design
- Brand Visual Style Guide (usage guidelines, fonts, color palette)
- Logo Artwork Delivery –
- Hi-resolution CMYK Adobe Illustrator vector for printing purposes (.ai, .eps).
- Lo-resolution RGB Adobe Photoshop raster for web (.png, .jpg).
- Business Card Design
- Twitter and Facebook Cover Designs
- Brand Board Design sized for launching your brand on Pinterest (includes logo and variations, watermark, color palette, fonts, patterns, moodboard)
- Additional marketing materials such as business cards or social media elements may be added to this package for an additional cost
All payments are made to Happy Monday via PayPal. Please note that once a project scope has been approved and work has commenced, the fees are final and non-refundable, so we encourage you to ask all questions that you might have before purchasing and work begins.
HOW LONG DOES IT TAKE:
At the outset of the project, we will create a tentative timeline for design, feedback and approvals. Typically, the timeline for the Pearl Package is 3-4 weeks.
If you would prefer to discuss a custom brand or design, please contact me for more information.